Adsense: Page Impression

Don’t understand what is Page impression? You have some page impression at your credit but earning not yet started, why? What is the difference between page impression and eCPM? How much you can earn from impression? OK,OK,OK, I understand your problem. I will going to teach you everything about Adsense Page Impression.

First you should be acquainted with the term ‘Page Impression’.

What is Page Impression: Page impression means how many times the page or pages containing the AdSense advertisement was accessed or viewed by a user.

According to

webopedia

‘The exact number of times a specific Web site has been accessed or viewed by a user. A page impression acts as a counter for Web pages, informing site owners how many times their sites were visited. Page impressions are also referred to as hits’.

Now you may interested to know how you can earn through Page Impression. You have some page impression but your earning is $0.00. You are thinking why your earning is not started yet from page impression. Don’t worried if your site has good content and well connected to other sites, certainly you will earn. I think after signing up Adsense you have already go through How much will I earn through this programme. Actually main income from Adsense is CPC or cost-per-click ads and CPM or cost per thousand impression. IF you have displayed the google ads on your content pages and WebSearch results pages cost-per-click (CPC) ads then the advertisers pay only when users click on ads. You'll receive a portion of the amount paid for clicks on Google ads on your website. Now you should be acquainted witheCPM. Page eCPM means effective cost per thousand impression (M=mil, Latin). Suppose you have earned $10 from 10,000 impressions. Your CPM will be (10/10,000)X1000 or $1.

Next I am going to discuss the main thing how to earn from page impression.

AdSense Smart Pricing System and Low AdSense Earning

A good number of AdSense publishers have experienced low AdSense earning and could not find out the reason. They do not have clear idea about AdSense smart pricing system. They have tried using competitive ad filter, section targeting, selecting proper ad format and color and other suggested steps to rise earning, yet no improvement. Frankly speaking it was happened to me also. I experienced 80% reduce in my AdSense earning. Like me you might have faced the same situation. Generating relatively low earnings is due to AdSense smart pricing system. Let us know what exactly AdSense smart pricing.

What is AdSense Smart Pricing:

AdSense Smart Pricing is the terminology adopted by Google for automatic price adjustments to protect the Adwords advertisers from click fraud. It helps to provide better placement for better performing ads and reduced the cost of a click to the least possible amount to stay above competitor’s ad. It is also applied to compensate the Adwords advertisers whose conversion is not up to the mark that means it is a unique system for adwords advertiser having less return in comparison to their investment.

Why Smart Pricing Affects your site

It is not disclosed how google sets a click value and factors behind AdSense smart pricing. However through an algorithm, a method for determining the value of your AdSense account, sites and pages, and what percentage you get per click. AdSense Smart pricing system affects an AdSense account due to following reasons:

i) Newly launched site.

ii) Low traffic

iii) Irrelevance and low quality content

iv) In appropriate density of key words

v) Low Page rank

vi) Insufficient back links from relevant site

You should not remove the AdSense ads from your site just because it has a lower CTR. Low CTR but high conversion may boost your earning. Necessary steps as mentioned may be taken to avoid affecting your AdSense account.

AdSense invalid clicks and click frauds

Google always takes necessary step to protect the interests of Adword advertisers. They have unique system to detect the invalid clicks and click frauds. When they find that their Adword advertisers are at significant risk for a particular AdSense publisher, they disable the concerned AdSense account. You know Google only count the clicks as valid that must be result from genuine user interest. There are some publishers, some how who have managed to approve the AdSense account but do not have enough knowledge in ad networking. Even they have not read the AdSense program policies and Terms of services. They click on their own ads again and again to boost their earning. Clicking on own ads for any reason is prohibited and Google takes no time to ban their account. Some smart publishers think that they will not be detected if they generate clicks from different computers. So they generate clicks from multiple computers using office computer, library computer, friend’s computer or from computers of different cyber cafés. Some times publishers take the help of software to generate clicks or contact other publishers through email, forum or groups and generate click for each other. There are other illegal ways also. But always remember Google is much more smarter than the cheaters. They have severalclick protection systems and examined by various data points such as IP address, click timings, pattern associated with every click to detect the invalid clicks. Invalid clicks are detected automatically and filtered from reports. Not only that. After filtering maximum click frauds they examine individual instances of invalid clicks by an expert member. So cheating with AdSense is next to impossible.

Adsense Tips

Adsense

You have taken much pain to make your blog. You may want earn money through your blog. For this you have to participate in Google Adsense programme. Google Adsense is the best way for your website to display relevant Google Ads and earn money. Adsense delivers relevant Ads that are targeted to your site and your site content. For participating in Google Adsense programme open an account for adsense. The programme is free and google will pay you for valid clicks on the ads. After opening adsense accountt you will get a message from google. Read carefully the google programme policies. You have to do a simple work. Just open your account copy a block of HTML and targeted ads and paste it in the right place in your website template. You may interested in how much will you earn through the programme. In fact advertisers pay only when users click on ads. You will receive a portion of the amount paid for clicks on google ads on your website. Learn adsense support. You will be able to see the total number of impressions, ad clicks, click through rate, effecteive CPM and your total earning through your report tab. You may visit adsense adsense help.

Adsense 18 Tips

In my article “ Tips for earning through Adsense” I will show you in a very easy way how to earn maximum money through Google Adsense programme. It is assumed that you have read google adsense programme terms and conditions. You have already visted the google adsense tips .In adsense programme advertisers pay when users click on ads and google will give you a portion of amount paid for clicks on google ads on your site. Google is as interested as you to perform better. I think you have already visited some sites about adsense tips but you are puzzled what to do exactly. Here you will get the summary of Adsense tips. I will mention here what is to be done point wise in a very few words. OK. Let us start earning through adsense quick tour.

a. Try to increase targeted traffic to your site by following the search engine optimization tips. More traffic means more income. Promote your blog in right way.

b. Write unique and relevant articles. Content should not be too small or too large.

c. Don’t modify google HTML code or don’t ask any body to click on it. Google may disable your adsense account.

d. First few lines are important to determine what type of ads will be advertised in your site. So concentrate on the first few lines very carefully.

e. Add google search box in the right hand upper corner. Generally people prefer to have the search box in their right hand side.

f. Use 336X280 large rectangle and 160X600 wide skyscraper ads(in the sidebar). Large rectangle is the best paying ad.

g. Prefer text ads. Text ads do better than image ads.

h. Use relevant color palettes. Colors which tend to blend into your content do better.

i. Place the ads just above the content or middle of the content. Because these are the prominent place and viewers use to navigate.

j. Always make sure that first ad unit is displayed in the best location.

k. In general older websites do better in search engine. Continue your site for long time.

l. Use channels to know what advertisements are making money and what ad position is the most profitable. Analyse it and do accordingly.

m. Block low paying advertisements with filter. If you see that an ad is not performing better for a week, replace it by other well paying ads.

n. Don’t reload your pages frequently.

o. Don’t place more than three ad units and one link unit.

p. Don’t place ads on an empty page.

q. Last but not the least test, test always, keep on testing, you yourself can find the best way how to optimize google adsense.

r. Join adsense discussion group for more help.